Features – Dashboard for Pool Companies
Dashboard — Your Marketing Command Center
See Everything That Matters, At a Glance
Your dashboard isn’t just another tool—it’s your central hub for tracking performance, comparing yourself to competitors, and making smarter decisions based on real data. Built specifically for pool companies, this dashboard puts all of your most important marketing metrics in one place so you always know what’s working—and what needs attention.
Here is a Live Dashboard
This dashboard contains real data from one of our existing clients.
What You’ll Find in Your Dashboard
Local Search Rankings
Monitor your ranking compared to competitors for high-value search terms like “pool builder near me,” “pool renovation,” and “fiberglass pool installer.”
Lead Flow & Conversion Tracking
See exactly how many new leads you’re generating, where they’re coming from (organic search, service pages, quotes), and what percentage are converting to projects.
Revenue & ROI Metrics
Track how much revenue your generated leads are bringing in versus what you spend on your membership. See return on investment in real time.
Competitor Comparison
Benchmark yourself against local rivals: see which ones are outranking you, and which ones are slipping—so you can adjust your strategy accordingly.
Keyword Performance Over Time
Track rising and falling keyword rankings. See what searches are gaining momentum, which ones you’re winning, and where there’s opportunity.
Lead Quality Insights
Not all leads are the same. See which leads are hot, which need follow-up, and which might require re-engagement.
Traffic & Website Engagement
Track how many people visit your site, which pages they engage with, how long they stay around, and what actions they take—so you can optimize your site to perform better.
Our four different plans offer different options. Some functionality is only available in specific plans.
Learn about our plans here.
Not sure how to get the best results for your company?
Why the Dashboard Is Essential for Your Growth
- Complete Transparency — No more guessing. Every lead, every ranking, every dollar spent is tracked and visible.
- Fast Insights = Faster Decisions — See when something’s going wrong (drop in rankings, fewer leads, shift in keyword performance) so you can move quickly.
- Data-Driven Strategy — Use the numbers to guide your priorities (which service pages to improve, which keywords to target next, when to re-engage old leads).
- Competitive Advantage — When you can see how others in your area are doing, you have the insight to beat them on visibility and conversions.
- Long-Term Momentum — As your rankings, content, and follow-up systems improve, your lead flow compounds—this dashboard lets you see that whole growth arc.
How It Works
- Once you’re a member, log in to access your dashboard immediately.
- Complete onboarding.
- We pull real data from your website, search rankings, leads generated, and competitor visibility.
- Metrics update automatically—so every time you check in, you get near current data.
- You can drill into specific sections (leads, revenue, keyword ranks) or get a high-level snapshot.
- Use what you see to tweak your strategy—one page, one email, one keyword at a time.
Ready to Take Control of Your Data?
Don’t let insights slip through the cracks. With your dashboard, you have all the information you need to build predictable lead flow, beat local competition, and grow your business with confidence.
Results That Speak
We’ve helped pool companies across the U.S. generate more qualified leads, improve their sales processes, and grow revenue without wasting ad dollars.
A Note About This Pool Builder
This is our longest-standing client, for whom we have been providing turnkey marketing services for 15 years. When they first came to us, they were spending approximately $8,000 per month on PPC ads. Currently, they spend $0 per month on these ads. We have saved them over $1,000,000 by reducing their dependence on PPC advertising, all while helping to increase their sales.